Privacy policy

Privacy Policy

Last updated: April 30, 2026

Rodeo Bloom operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience and professional equine wellness services (the "Services"). Rodeo Bloom is powered by Shopify, which enables us to provide the Services to you.

Personal Information We Collect or Process

We collect or process the following categories of personal information, depending on how you interact with the Services:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.

  • Financial information including payment card information and transaction details.

  • Equine Health Records: For our massage therapy clients, we collect information regarding your horse’s health history, veterinarian details, and performance notes to provide safe and effective professional care.

  • Transaction information including the items you view, put in your cart, or purchase, and your past transactions.

  • Communications with us including the information you include in customer support inquiries or therapy consultations.

  • Device & Usage information including IP address, browser type, and how you navigate the Services.

How We Use Your Personal Information

  • Provide, Tailor, and Improve the Services: To fulfill orders, process payments, and provide a customized shopping experience.

  • Professional Wellness Care: To manage equine massage bookings, maintain therapy records for your horse's ongoing wellness, and coordinate with you regarding therapy results.

  • Marketing and Advertising: To send promotional communications about our products or rodeo schedule (if you have opted in).

  • Security and Fraud Prevention: To provide a secure shopping experience and detect fraudulent activity.

  • Legal Reasons: To comply with applicable law or respond to valid legal processes.

How We Disclose Personal Information

We do not sell your personal information. We disclose your information only in the following circumstances:

  • With Shopify and Vendors: To assist with IT management, payment processing, data analytics, and shipping/fulfillment (e.g., Canada Post).

  • With Your Consent: We may share horse health notes with your Veterinarian only when you have directed or consented for us to do so.

  • Business Transactions: In connection with a merger or sale of the business.

Relationship with Shopify

The Services are hosted by Shopify. Information you submit will be shared with Shopify to provide and improve the Services. Shopify may use this data to help protect and grow our business through enhanced features. To learn more, visit the Shopify Consumer Privacy Policy.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information about children under the age of majority.

Security and Retention

We implement security measures to protect your data, though no system is impenetrable. We retain your personal information and equine health records for as long as necessary to maintain your account, provide services, or comply with legal obligations.

Your Rights and Choices

Depending on where you live, you may have the right to Access, Delete, or Correct the personal information we hold about you. You may opt-out of promotional emails at any time by using the "unsubscribe" link.

Contact

Should you have any questions about our privacy practices, please contact us: Email: info@rodeobloom.ca